THE WINTER HAIR SURVIVAL GUIDE
LOW HUMIDITY, ICY AIR, INDOOR HEAT? YOUR WINTER HAIR RECOVERY STARTS HERE.
Revive your hair this season with essentials from LABEL.M, Kérastase, and Olaplex — expertly formulated to hydrate, strengthen, and deeply nourish your strands for a healthy, radiant finish all winter long.






RICH & RESTORATIVE
SHAMPOO & CONDITIONER
Winter can be one of the harshest seasons for your hair. Cold, dry air outside and artificial heating indoors strip away moisture, dulling shine and volume and leaving strands brittle and flat. The key to keeping your hair healthy lies in a mindful cleansing routine that protects before damage begins.The first wash lifts away dirt, oil, and product buildup, while the second ensures a deep cleanse for a refreshed scalp.
Conditioning not only replenishes moisture and restores shine but also supports scalp circulation for healthy growth and smoother, more manageable hair. A hydrating conditioner is your best defense against winter dryness. These rich formulas detangle, soften, and strengthen hair, reducing breakage and leaving strands silky and resilient.When applying conditioner, focus on the mid-lengths to ends — not the roots, to avoid weighing your hair down.
RICH & RESTORATIVE
SHAMPOO & CONDITIONER
Winter can be one of the harshest seasons for your hair. Cold, dry air outside and artificial heating indoors strip away moisture, dulling shine and volume and leaving strands brittle and flat. The key to keeping your hair healthy lies in a mindful cleansing routine that protects before damage begins.The first wash lifts away dirt, oil, and product buildup, while the second ensures a deep cleanse for a refreshed scalp.
Conditioning not only replenishes moisture and restores shine but also supports scalp circulation for healthy growth and smoother, more manageable hair. A hydrating conditioner is your best defense against winter dryness. These rich formulas detangle, soften, and strengthen hair, reducing breakage and leaving strands silky and resilient.When applying conditioner, focus on the mid-lengths to ends — not the roots, to avoid weighing your hair down.
elevATe your ritual
with a MASK
Between wind, rain, and snow, plus indoor heating - your hair is constantly battling moisture loss. Reviving your hair with masks, deep conditioning treatments, and leave-in conditioners helps reduce breakage, smooth frizz, and enhance elasticity for soft, resilient strands.
How often should you mask?
For most hair types: once a week is ideal.
For very dry or damaged hair: try twice a week.
For oily hair: once every two to three weeks may be enough.
elevATe your ritual
with a MASK
Between wind, rain, and snow, plus indoor heating - your hair is constantly battling moisture loss. Reviving your hair with masks, deep conditioning treatments, and leave-in conditioners helps reduce breakage, smooth frizz, and enhance elasticity for soft, resilient strands.
How often should you mask?
For most hair types: once a week is ideal.
For very dry or damaged hair: try twice a week.
For oily hair: once every two to three weeks may be enough.
NOURISHING & GLOSSY
SERUMS & OILS
Winter season makes your hair lifeless without proper care and as they lose moisture, they tend to crack. Changes in the weather weaken hair fibres, creating split ends and creating uneven appearance. A small amount of serum helps seal in moisture, smooth frizz, and protect against environmental stress. Focus on the ends, where damage is most visible.
Just as your skin needs extra care during colder months, your scalp does too. Using a scalp serum can help restore hydration, calm irritation, and strengthen your scalp’s natural barrier against dryness. A good scalp serum helps bring that hydration back, locking in moisture and keeping your scalp comfortable
NOURISHING & GLOSSY
SERUMS & OILS
Winter season makes your hair lifeless without proper care and as they lose moisture, they tend to crack. Changes in the weather weaken hair fibres, creating split ends and creating uneven appearance. A small amount of serum helps seal in moisture, smooth frizz, and protect against environmental stress. Focus on the ends, where damage is most visible.
Just as your skin needs extra care during colder months, your scalp does too. Using a scalp serum can help restore hydration, calm irritation, and strengthen your scalp’s natural barrier against dryness. A good scalp serum helps bring that hydration back, locking in moisture and keeping your scalp comfortable
HEAT HAPPENS,
PROTECTION MATTERS.
When it’s cold outside, it’s tempting to reach for your blow dryer or straightener, but heat can worsen winter dryness.If you must style with heat, always apply a heat protectant first. These products create a barrier between your hair and styling tools, reducing moisture loss and preventing damage.
When to apply:
Always use your heat protectant last, after any other styling products. This ensures it makes direct contact with the heat and fully activates. Oils and serums can provide some protection, but a dedicated protectant spray or cream is essential for safeguarding your strands.
HEAT HAPPENS,
PROTECTION MATTERS.
When it’s cold outside, it’s tempting to reach for your blow dryer or straightener, but heat can worsen winter dryness.If you must style with heat, always apply a heat protectant first. These products create a barrier between your hair and styling tools, reducing moisture loss and preventing damage.
When to apply:
Always use your heat protectant last, after any other styling products. This ensures it makes direct contact with the heat and fully activates. Oils and serums can provide some protection, but a dedicated protectant spray or cream is essential for safeguarding your strands.