HOW OUR TEAM ARE SHOPPING
UP TO 38% OFF...
THE BEST SELLING ESSENTIALS OUR TEAM ARE ADDING TO CART (AND GIFTING) THIS BLACK FRIDAY.
Black Friday is officially here and with up to 38% off our best-selling products, the TONI&GUY team are stocking up on their must-haves for strong, shiny, and effortlessly styled hair all season long. From hydrating masks that banish winter dryness to shine-boosting serums that take you from day to dance floor, these are the products we’re adding to basket (and gifting to our loved ones, too). Here’s what the TONI&GUY team are shopping this Black Friday…
HOW OUR TEAM ARE SHOPPING
UP TO 38% OFF...
LOOKING FOR THE PERFECT GIFT?
WE'VE GOT YOU
Black Friday is officially here and with up to 38% off our best-selling products, the TONI&GUY team are stocking up on their must-haves for strong, shiny, and effortlessly styled hair all season long. From hydrating masks that banish winter dryness to shine-boosting serums that take you from day to dance floor, these are the products we’re adding to basket (and gifting to our loved ones). Here’s what the TONI&GUY team are shopping this Black Friday…
Our CEO of TONI&GUY and Founder of LABEL.M, Sacha, is all about gifting luxury this Black Friday.
Sacha’s holiday philosophy? Gifts should arrive ready to impress, wrapped in our signature LABEL.M Luxury Wrap. Elegant, polished, and completely stress-free - this year, she’s curating pieces that feel as indulgent as they look.
At the top of her list is the LABEL.M Diamond Dust Gift Set. Infused with real Microfine Diamonds, it’s the ultimate treat for hair that glows with brilliance. Sleek, luminous, and utterly refined, it’s the kind of gift that feels thoughtfully luxurious from the very first glance.
She’s also selecting the LABEL.M Titanium Curling Pro Tong, perfect for giving the gift of effortlessly sculpted, long-lasting waves. Sleek, modern, and fuss-free, it’s ideal for anyone who loves styling with ease and elegance.
SHOP SACHA'S PICKS...
Our CEO of TONI&GUY and Founder of LABEL.M, Sacha, is all about gifting luxury this Black Friday.
Sacha’s holiday philosophy? Gifts should arrive ready to impress, wrapped in our signature LABEL.M Luxury Wrap. Elegant, polished, and completely stress-free - this year, she’s curating pieces that feel as indulgent as they look.
At the top of her list is the LABEL.M Diamond Dust Gift Set. Infused with real Microfine Diamonds, it’s the ultimate treat for hair that glows with brilliance and softness. Sleek, luminous, and utterly refined, it’s the kind of gift that feels thoughtfully luxurious from the very first glance.
She’s also selecting the LABEL.M Titanium Curling Pro Tong, perfect for giving the gift of effortlessly sculpted, long-lasting waves. Sleek and modern, it’s ideal for anyone who loves styling with ease and elegance.
SHOP SACHA'S PICKS...
Our Head of Marketing, Simi is all about sleek, high-shine hair—especially with a calendar full of winter events. She wants styles that stay smooth, glossy, and perfectly tamed from day to night.
The LABEL.M Protein Spray is in Simi’s cart—lightweight, vitamin-rich, and ultra-smoothing. Boosts shine, tames flyaways, and strengthens hair with our Power Peptide & Botanical Protein Complex for polished, manageable strands.
Her other go-to is the Kérastase Nutritive 24-hour Serum to keep hair soft, controlled, and nourished.
It provides 24-hour hydration and smoothness without weighing her hair down.
SHOP SIMI'S PICKS...
Our Head of Marketing, Simi is all about sleek, high-shine hair—especially with a calendar full of winter events. She wants styles that stay smooth, glossy, and perfectly tamed from day to night.
The LABEL.M Protein Spray is in Simi’s cart—lightweight, vitamin-rich, and ultra-smoothing. Boosts shine, tames flyaways, and strengthens hair with our Power Peptide & Botanical Protein Complex for polished, manageable strands.
Her other go-to is the Kérastase Nutritive 24H Serum to keep hair soft, controlled, and nourished. Simi swears by this leave-in serum. It provides 24-hour hydration, frizz reduction, and smoothness without weighing her hair down.
SHOP SIMI'S PICKS...
Our Head of Marketing, Simi is all about sleek, high-shine hair—especially with a calendar full of winter events. She wants styles that stay smooth, glossy, and perfectly tamed from day to night.
The label.m Fashion Edition Shine Mist is in Simi's cart for an instant glass-like finish. This ultra-fine mist boosts shine, smooths flyaways, and adds a polished sheen to any style.
Her other go-to is the Kérastase Nutritive 24H Serum to keep hair soft, controlled, and nourished. Simi swears by this leave-in serum. It provides 24-hour hydration, frizz reduction, and smoothness without weighing her hair down.
SHOP SIMI'S PICKS...
Our Digital Marketing Manager, Madison - is all about easy, low-maintenance styling, especially with the busy Christmas season ahead. She wants hair that looks effortlessly polished with minimal time and maximum payoff.
Her cart includes the ghd Chronos - which is perfect for fast, flawless styling. The Chronos delivers salon waves and longer-lasting results—perfect for quick morning styling or last-minute festive plans.
For instant results and effortless volume, Madi relies on the LABEL.M Fashion Edition Dry Shampoo. It extends blowouts, adds natural lift, and keeps her hair looking fresh between washes, ideal for her on-the-go routine.
SHOP MADISON'S PICKS...
Our Digital Marketing Manager, Madison - is all about easy, low-maintenance styling, especially with the busy Christmas season ahead. She wants hair that looks effortlessly polished with minimal time and maximum payoff.
Her cart includes the ghd Chronos - her go-to tool for fast, flawless styling. The Chronos delivers salon waves and longer-lasting results—perfect for quick morning styling or last-minute festive plans.
For instant results and effortless volume, Madi relies on the LABEL.M Fashion Edition Dry Shampoo. It extends blowouts, adds natural lift, and keeps her hair looking fresh between washes, ideal for her on-the-go routine.
SHOP MADISON'S PICKS...
Our Social Media Manager, Rhianna, knows a thing or two about staying ahead of the trends and this winter,
her focus is all about repair and recovery. With the colder months leaving her blonde hair dry and fragile,
her Black Friday basket is all about creating new year rituals to support long-term hair health
The LABEL.M M-Plex Repairing Miracle Mask is Rhianna’s must-have for winter-dry hair. Powered by M-Plex & Hydropower Bond Technology, this rich mask works to repair weakened bonds, replenish moisture, and strengthen strands.
She loves the Kérastase Elixir Ultime Original Oil to finish. This luxe oil tames frizz, protects against environmental stressors, and locks in hydration, leaving her blonde locks smooth, touchable, and radiant without heaviness.
SHOP RHIANNA'S PICKS...
Our Social Media Manager, Rhianna, knows a thing or two about staying ahead of the trends and this winter,
her focus is all about repair and recovery. With the colder months leaving her blonde hair dry and fragile,
her Black Friday basket is all about creating new year rituals to support long-term hair health
The LABEL.M M-Plex Repairing Miracle Mask is Rhianna’s must-have for winter-dry hair. Powered by M-Plex & Hydropower Bond Technology, this rich mask works to repair weakened bonds, replenish moisture, and strengthen strands.
She loves the Kérastase Elixir Ultime Original Oil to finish. This luxe oil tames frizz, protects against environmental stressors, and locks in hydration, leaving her blonde locks smoothand radiant without heaviness.
SHOP RHIANNA'S PICKS...
Our Ecommerce Executive, India - is all about bright, vibrant colour and party-ready volume. With festive blowouts on the horizon, she’s focused on strengthening her hair while keeping it full, bouncy, and brilliantly shiny.
She swears by the Redken Acidic Bonding Concentrate Range, her must-have for maintaining strong, healthy colour-treated hair. This advanced treatment works at a molecular level to repair, protect, and fortify strands, keeping her colour vibrant while preventing breakage.
The LABEL.M Volume Mousse is also in her cart for show-stopping blowouts. Delivering instant body and long-lasting hold, it is perfect for festive season.
SHOP INDIA'S PICKS...
Our Ecommerce Executive, India - is all about bright, vibrant colour and party-ready volume. With festive blowouts on the horizon, she’s focused on strengthening her hair while keeping it full, bouncy, and brilliantly shiny.
She swears by the Redken Acidic Bonding Concentrate Range, her must-have for maintaining strong, healthy colour-treated hair.
This advanced treatment works at a molecular level to repair, protect, and fortify strands,
keeping her colour vibrant while preventing breakage.
The LABEL.M Fashion Edition Volume Mousse is also in her cart for show-stopping blowouts. This mousse delivers instant body and long-lasting hold without weighing hair down, perfect for festive volume that lasts from day to night.