{"title":"STEP1-CLEAN","description":"","products":[{"product_id":"label-m-fashion-edition-blow-out-spray","title":"LABEL.M Fashion Edition Blow Out Spray","description":"\u003cp\u003eLightweight, versatile and easy-to-use blow-dry spray for root-lift and volume with light hold. Featuring mineral-rich Ginger Root Extract to nourish and promote healthy hair growth. Our exclusive Enviroshield Complex helps protect hair against heat and UV rays.\u003c\/p\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":54428782231901,"sku":"LCRBO0200","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/200mlFashionEditionBlowOutSprayFront.jpg?v=1747744206"},{"product_id":"kerastase-genesis-serum-anti-chute-fortifiant","title":"Kérastase Genesis Serum Anti-Chute Fortifiant","description":"\u003cp\u003eDaily anti hair-fall fortifying serum for weakened hair, prone to falling due to breakage. Enriched with Edelweiss Native Cells, Ginger Root \u0026amp; Aminexil the serum improves fibre resistance to minimise hair fall and maximise beautiful hair. The fibre is stronger*. *After the use of the Genesis system = Bain Hydra Fortifiant + Fondant Reinforcateur + Serum Anti-Chute OR Bain Nutri-fortifiant + Masque Reconstituant + Serum anti-chute. Directions: Use once daily in the morning or before going to bed during a 6 week period. Apply 4 does on towel dried-scalp, section by section. 1 dose = 1 pipette until the mark. In case of contact with eyes, rinse them immediately and thoroughly.\u003c\/p\u003e","brand":"Kérastase","offers":[{"title":"","offer_id":54463492063581,"sku":"KGSACF90","price":34.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/kgsacf90.jpg?v=1730376495"},{"product_id":"label-m-scalp-cleansing-brush","title":"LABEL.M Scalp \u0026 Cleansing Brush","description":"\u003cp\u003eThe LABEL.M Scalp \u0026amp; Cleansing Brush removes impurities whilst exfoliating the scalp to stimulate hair growth, enhance scalp health, boost natural volume and provide deep relaxation. \u003c\/p\u003e\n\u003cp\u003eDesigned with thin, flexible dual length nylon bristles to reach both hair follicles and scalp with rounded tips for thorough exfoliation and deep relaxation. \u003c\/p\u003e\n\u003cp\u003eHow to use: \u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eApply your LABEL.M Cleanse Shampoo to wet hair and shampoo as normal.\u003c\/li\u003e\n\u003cli\u003eUsing your LABEL.M Scalp \u0026amp; Cleansing Brush, create small, gentle circular movements on the scalp to exfoliate and create a rich, cleansing lather.\u003c\/li\u003e\n\u003cli\u003eRinse and finish with a LABEL.M Conditioner or a Care Mask for deeper nourishment. \u003c\/li\u003e\n\u003c\/ol\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":57088747995485,"sku":"LMSCBR01","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/Label.mScalpBrush2.jpg?v=1743079571"},{"product_id":"label-m-organic-lemongrass-shampoo-conditioner-moisturising-set","title":"LABEL.M Organic Lemongrass Shampoo \u0026 Conditioner Moisturising Set","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eRefresh and nourish with this gentle, plant-powered duo designed to hydrate and strengthen. Infused with the uplifting scent of Organic Lemongrass Oil, the shampoo and conditioner feature Organic Oat Extract and vitamin-rich Pumpkin Enzyme to deeply moisturise and protect. Hair is left silky-soft, manageable and naturally radiant.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cem\u003ePlease note this set includes one 300ml shampoo and one 300ml conditioner.\u003c\/em\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":57996880904541,"sku":"SCOLDUO","price":61.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/6_21d67ae8-f869-414e-826b-94f7aa2878c3.png?v=1762710773"},{"product_id":"label-m-pure-botanical-shampoo-conditioner-nourishing-set-1000ml","title":"LABEL.M Pure Botanical Shampoo \u0026 Conditioner Nourishing Set 1000ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExperience deep hydration and gentle care with this ultra-pure botanical duo. The shampoo features a blend of five naturally-derived cleansing agents and premium extracts to cleanse and nourish, while the conditioner combines Lavender, Chamomile and Jojoba Seed Oil to support scalp health and strength. Powered by Hydropower Bond Technology, Hyaluronic Acid and Chicory Root, this set leaves hair smooth, resilient and beautifully hydrated.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cem\u003eThis set includes one 1000ml shampoo and one 1000ml conditioner.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":62531660743005,"sku":"SCPBDUO1000","price":114.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/6_8b857290-d6e5-4203-8b79-6428f6aea23b.png?v=1763210746"},{"product_id":"label-m-organic-lemongrass-shampoo-conditioner-moisturising-set-1000ml","title":"LABEL.M Organic Lemongrass Shampoo \u0026 Conditioner Moisturising Set 1000ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eRefresh and nourish with this gentle, plant-powered duo designed to hydrate and strengthen. Infused with the uplifting scent of Organic Lemongrass Oil, the shampoo and conditioner feature Organic Oat Extract and vitamin-rich Pumpkin Enzyme to deeply moisturise and protect. Hair is left silky-soft, manageable and naturally radiant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cem\u003eThis set includes one 1000ml shampoo and one 1000ml conditioner.\u003c\/em\u003e\u003c\/p\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":62531664478557,"sku":"SCOLDUO1000","price":107.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/9_cf9b9fc1-30b5-4f4f-9e1e-b84cb8b55fad.png?v=1763210782"},{"product_id":"label-m-reset-and-repair-edit-set","title":"LABEL.M Reset and Repair Edit Set","description":"\u003cp data-end=\"605\" data-start=\"267\"\u003eThis expertly curated set resets dry, weakened winter hair by repairing bonds, restoring moisture and strengthening from root to ends. Powered by LABEL.M’s exclusive M-Plex and Hydropower Bond Technologies, with Coconut Water, Abyssinian Oil and plant-based proteins, it delivers stronger, smoother, healthier-looking hair - fast.\u003c\/p\u003e\n\u003cp data-end=\"727\" data-start=\"607\"\u003eWinter-proof your hair in one complete, salon-grade regime. Ideal for a seasonal reset, regime upgrade or elevated gift.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"721\" data-start=\"680\"\u003eM-Plex Bond Repairing Shampoo (300ml)\u003c\/strong\u003e\u003cbr data-end=\"724\" data-start=\"721\"\u003eA gentle yet powerful cleanser that helps repair and protect hair bonds while smoothing and strengthening every wash. Leaves hair feeling softer, healthier and more resilient — never stripped.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"963\" data-start=\"918\"\u003eM-Plex Bond Repairing Conditioner (300ml)\u003c\/strong\u003e\u003cbr data-end=\"966\" data-start=\"963\"\u003eA lightweight, bond-supporting conditioner that restores moisture, improves manageability and reinforces weakened hair for a smoother, stronger finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"1165\" data-start=\"1119\"\u003eM-Plex Bond Repairing Miracle Mask (200ml)\u003c\/strong\u003e\u003cbr data-end=\"1168\" data-start=\"1165\"\u003eAn intensive weekly treatment that deeply nourishes, hydrates and restores shine. Hair feels noticeably smoother, stronger and revived after every use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"1348\" data-start=\"1321\"\u003eScalp \u0026amp; Cleansing Brush\u003c\/strong\u003e\u003cbr data-end=\"1351\" data-start=\"1348\"\u003eDesigned to gently exfoliate the scalp, remove buildup and boost circulation. Enhances shampoo performance while promoting scalp health, relaxation and natural volume.\u003c\/p\u003e\n\u003cp data-start=\"1288\" data-end=\"1304\"\u003e\u003cstrong\u003eWhy It Works:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1305\" data-end=\"1525\"\u003e\n\u003cli data-start=\"1305\" data-end=\"1349\"\u003eRepairs and strengthens compromised hair\u003c\/li\u003e\n\u003cli data-start=\"1350\" data-end=\"1388\"\u003eFights winter dryness and breakage\u003c\/li\u003e\n\u003cli data-start=\"1389\" data-end=\"1426\"\u003eSmooths, softens and boosts shine\u003c\/li\u003e\n\u003cli data-start=\"1427\" data-end=\"1478\"\u003eSupports scalp health for better hair long-term\u003c\/li\u003e\n\u003cli data-start=\"1479\" data-end=\"1525\"\u003eA complete, salon-grade routine in one box\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1532\" data-end=\"1546\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCleanse with shampoo using the Scalp \u0026amp; Cleansing Brush. Condition through lengths and ends. Use the Miracle Mask weekly for a deeper reset.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1693\" data-end=\"1708\"\u003eThe result:\u003c\/strong\u003e healthier, stronger, smoother hair - reset and repaired.\u003c\/p\u003e","brand":"LABEL.M","offers":[{"title":"Default Title","offer_id":63097473991005,"sku":"LMRARES01","price":85.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0887\/7726\/1405\/files\/Untitled_design_79.jpg?v=1768557726"}],"url":"https:\/\/shop.toniandguy.com\/collections\/step1-clean.oembed","provider":"TONI\u0026GUY SHOP","version":"1.0","type":"link"}